HAN Soju

The spirit you are allowed to sell in restaurants and bars with only a beer-and-wine license!

Why can I sell it with only a Type 41 license?

Soju is consumed with meals in Asian countries, like beer and wine are consumed in the US. To allow for variety and authenticity, the California legislature allowed the sale of soju with any “On Sale” license that permits wine sales. Certain specifications have to be met, but Han Soju qualifies! (Source: California Business and Professions Code, relating to alcoholic beverages,Section 23398.5)

Most licensees will hold an ABC license Type 41, but others also qualify, e.g. 42, 47, 48, 49, 50, etc.

On-premise, To-Go, and Delivery
On-Sale licenses typically allow for the sale of alcoholic beverages only for consumption at your place of business. However, the California ABC has granted temporary regulatory/enforcement relief that allows delivery and to-go sales of beer, wine, and, by extension, Han Soju.

Please check the ABC web site for details and restrictions. https://www.abc.ca.gov/lawand-policy/coronavirus19/

Show Me the Money!
You already know that beverage sales are usually much more profitable than meals. That is true even more for cocktails. On typical menus cocktails go for a premium over beer and most wines. You will find that Han Soju cocktails cost you less to make than wine or bottled beer.
Bottom line: better margins!

Where Can I Buy It?
In California Han Soju is sold to the trade exclusively by Young’s Market.

To order/buy you can:
– call your Young’s Market rep, if you already have one
– visit a Young’s Market Express store near you https://www.youngsmarket.com/ express-stores/

Not a Young’s Market customer yet? It’s easy to set up. Just call the telemarketing group at (xxx) xxx-xxxx.

In a pinch, you can also get Han Classic at any California BevMo! store.


HAN Soju Asian Vodka (48 proof) is a rice and barley-based distilled spirit similar in taste profile to Vodka. The use of polished rice in the fermentation and distillation process makes HAN Soju Asian Vodka smooth and highly appealing. It’s great on the rocks, in a Martini, or as a super smooth alternative to traditional vodka.

Soju Citruss is HAN’s answer to the growth in flavored vodkas. This premium rice and barley based spirit is infused with subtle citrus accents of orange, lemon and lime, and has a super smooth finish. Mix it up or drink it straight.


HAN Soju Teq is infused with the flavors of premium Mexican Tequila. Similar in taste profile to premium Blanco Mexican Tequilas, HAN Soju Teq can be used in a premium Margarita, as a shooter or served chilled in a salt-rimmed martini glass with a lime garnish.


HAN Soju Cane is a Caribbean Rum-inspired spirit made from a unique blend of polished rice and barley. Smooth and flavorful, it is the perfect alternative to add to any Cuba Libre cocktail, on the rocks, or with a splash of tonic.


HAN Soju Fire is a little sweet and a little spicy. This cinnamon-flavored rice and barley spirit is reminiscent of whiskey and is great as a chilled shooter or chaser with the beer of your choice. Smooth and distinctive enough to be served simply over ice, or mix it up with your favorite soda.

What is Soju?

Han Soju has pioneered a new wave of modern, super smooth premium soju spirits that embody quality, creativity and versatility. Made from a blend of polished rice and barley, this family of spirits has unlimited mixability and rich character.

Use Han Classic for vodka cocktail, Han Teq for Tequila, Han Cane for rum, etc.


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